Come September 2021, GLOW (Giving Life Opportunities) turns 10 years old and we have some wonderful celebrations in the pipeline!
To kick off these celebrations, earlier this year we decided there was no better time to have a little ‘GLOW up’ of our own. The old logo had served us well for many years although we felt that the cerise pink and curly, swirly script style had dated and perhaps did not feel accessible to women and girls that don’t necessarily connect with the colour pink.
This is where Hannah @studio_hg came in! Hannah recently decided to start building her own business and as an experienced and talented graphic designer and branding expert, we were delighted to have her design our new logo!
After many emails, drafts and discussions we finally had it nailed. Our new logo retains much of the same structure, fun and femininty however the script style has been toned down, bulked out and can be applied in our new colour palette of blush, coral, lemon or white – because not all women like pink!
The strong contrast in colours is also representative of all of the women and girls that are connected to GLOW. Each colour boldly stands out against the next and our aim is to help women and girls discover their own personal identity, helping them to confidently set and achieve their own life goals.
As an organisation based in Northern Ireland, we are intergenerational, cross community and we all have our own beliefs, strengths and identity. We believe that every single woman and girl on this earth has worth no matter what their circumstances are. EVERY woman and girl should be afforded access to life opportunities that will enhance their overall wellbeing and position in society.
Stay tuned in to our social media over September to catch some more 10 year celebratory events and please do get involved where you can! We would love your support!
GLOW Instagram: @glow_ni
You GLOW Girl Instagram: @youglowgirlni